Information we collect from users of our website
First of all, if you have requested a regular email update or our newsletter, then we need to have your email address in order to send them to you. Also, we ask for your first name so that we can personalize the emails we send out to you.
We use Google Analytics to track the data about both visitors and clickthroughs. Also, we use third-party companies to provide advertisements when you visit our website. These companies, in turn, will use the data they collect to target specific advertisements for goods or services to you that they think you may find of interest.
Of course, you may not wish for this data to be collected, and you can get more information and learn about your choices by clicking here.
How do we use the information we collect?
We want to be able to provide our services to you and we thank you for the trust you have placed in us by coming to our website. We will use your email address to provide you with updates, often on a daily basis. We know that a personal approach usually works best, so we use your first name in the emails that we send. Be assured that your name and your email address are safe in our care. All the other information we gather from visits and clickthroughs to our site, we use to adapt the website to provide a better service.
What are cookies, and why do we use them?
A cookie is a very small text file that is used to follow a visitor’s session on our website. By using them, we can make improvements to the website that will benefit all our visitors. The traffic flowing through our website is analyzed for us by Google Analytics. You can, however, set your web browser to prevent you from receiving cookies. Most web browsers are able to perform this operation.
How do we store the information we collect?
All the contact information from those customers who request our newsletter is managed for us by Aweber Communications, the market leader in email security and privacy. If you have asked for daily email updates, that service is supplied by Feedburner, who are also industry leaders in their field. You can unsubscribe from both of these services using the link that appears at the bottom of the emails.